steven's Blog

 

As the daughter of Rolling Stones frontman Mick Jagger, Georgia May Jagger has rock and roll in her DNA. For her career, though, the 22-year-old Brit's followed in the footsteps of her mother (model Jerry Hall) instead, fronting campaigns and walking runways for the likes of Chanel, Miu Miu, and H&M since she was just 16. Now the gorgeous, gap-toothed blond is serving as global brand ambassador of Sunglass Hut, and though she stars in their 94 Shades of Summer campaign with Keith Richards' daughters, Theodora and Alexandra Richards, she's earned her fame in her own right. Here, we caught up with Georgia May to hear a little bit about the new campaign, her favorite sunglasses, and how to perfectly coordinate your summer shades with your lipstick. What could be chicer? (Bonus: She spilled some of her lipstick application tricks and she's pretty much a pro, of course.Those lips!)

 

Round Sunglasses: Ray-Ban

 

“My go-to look this summer is high-waisted shorts paired with a fun top, bright lips, strappy metallic sandals, and round retro sunnies. This look makes me feel girly yet sexy at the same time. Plus, it’s perfect for day and night!”

 

$250 (this color can only be purchased at the Sunglass Hut store) sunglasshut

 

Stila Color Balm Lipstick in Gemma

 

“I like experimenting with lipstick. I haven’t tried this color before, so I picked the purple. I like bright colors or very dark ones. It can look quite cool to match your lipstick to your glasses, I like the purple and the blue.”

 

Lipstick Tip: Before you put on lipstick it helps to start with smooth skin. Like you would prime your face, you should exfoliate your lips with an exfoliating wipe or an exfoliator before you apply color. This will prevent your lips from looking creased and cracked after a few hours of eating and drinking. If you don't have exfoliator you can use a warm wash cloth or a wet wipe.

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Colored Sunglasses: Dolce & Gabbana

 

“Once you have basic sunglasses in your collection, you have to add a pair with color. It’s like shoes, you have classic black heels and a good pair of trainers but you still want to have some variety.”

 

Bobbi Brown Lipstick in Pink Kiss

 

"I chose this rose lipstick because it has a '60s French girl vibe. If I am choosing a neutral lip, I don’t like beige or nude, but something more pink."

 

Lipstick Tip: Georgia May swears by this old pageant girl trick: To keep lipstick from getting on your teeth, dab a bit of lip balm on them after you apply.

 

Statement Sunglasses: Prada

 

“There are so many amazing styles this summer. Lots of bold frames in strong colors with embellishments and textures. It’s the perfect season to really make a statement with sunglasses.”

 

Rimmel Moisture Renew Lipstick in In Love With A Ginger

 

“This is my favorite lipstick! I think you can do a statement lip with a statement eye or glasses. I am my mother's daughter, I think more is more!”

 

Lipstick Tip: To make any lipstick look matte, apply translucent powder on your lips after you apply.

 

Tortoise Sunglasses: Miu Miu

 

“I chose a classic pair of cat eye sunglasses to match a classic dark red lip.”

 

Bobbi Brown Lipstick in Vixen Red

 

“A lot of people think they can’t wear red lipstick because it makes them look older. But you just want to make sure you just don't pick something blue-red or shiny because those are more aging. I go for a matte color in something that is darker than that middle bright, red.”

 

Lipstick Tip: Use a liner in a similar color to your lipstick and line the inside of the lips not around the edges. This will stop the color from fading when you’re eating, drinking, and talking.

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The fashion industry has an important role to play in boosting adoption rates of wearable technology in both the B2B and consumer sectors, reports market watcher Beecham Research.

 

The report draws attention to image, branding and consumer needs when designing and marketing wearable technology, claiming that many start-ups are failing to incorporate these in their products or business plans.

 

Speaking on the issue, principle analyst at Beecham Research and author of the report, Saverio Romeo, said: “Current market forecasts are based on a smartphone-centric view of wearable technology... While these devices may have some smartphone functionality, they will be much more than smartphones.

 

“Wearable technology start-ups are feeding the market with innovative ideas and creative uses of technologies, but they are not addressing other important issues, from security to business models," Romeo added.

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In response to these problems, Beecham Research has created a product evaluation framework that looks at products in different ways, including as technology, design, security and privacy, and with business and retail models.

 

“These are technology-focused individuals,” said Romeo of many start-ups venturing into the wearable technology sector. “They produce some fantastic technology-based ideas, but they do not consider any other consideration that they should do as a company.

 

"I’m talking business models – who’s going to want to buy this device? Where are you going to sell this device? So for us this is a strong limitation.”

 

The report predicts that the wearable technology market could be worth almost $3bn by 2018, with the business operations, security and medical sectors accounting for large portions of that potential revenue.

 

Google Glass has previously been trialed in hospitals and airports, and assistance from wearable technology has been widely touted as a way for the sick or the elderly to reside in their homes for longer. Even in these cases, however, there has reportedly been resistance to devices deemed too obtrusive.

 

Claire Duke-Wooley, fashion technology analyst at Beecham and co-author of the report, said: “There is a real difference between making technology wearable versus making technology products that are desirable and genuinely engage with consumers through good design practice.

 

“The market is still wide open for trail blazing products that deliver desire, image and perceived value,” she added.

 

“And it is greater knowledge share between the technology and fashion industries that is the key to success.”

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You know that feeling: You just finished your lunch, perhaps a sensible turkey sandwich on whole wheat bread, but already, all you can think about are sweets. For me, it happens about two bites before my desk-side meal is kaput. I hear its whisper: "Peppermint Pattie." What? What's that? And then again, from the back channel coils in my brain, it hisses: "Pepper-mint Patt-ie." But I didn't grab a Peppermint Pattie when I bought my sensible lunch because, at that time, I thought I was in control of this operation. As it turns out (my body, on autopilot now, is barreling back toward the cafeteria in search of a minty sphere of delicious-ity), the food goblins in my head are in charge.

 

Turns out, I'm not the only one with a bad case of the food goblins.

 

Lauren Sambataro, the director of nutrition at New York's AKT In Motion (a private Upper East Side gym that counts Sarah Jessica Parker and Kelly Ripa among its clientele) says that our brain function—or lack thereof while eating—is complicit in weight gain. "You have to be really aware and present with your food," she tells me. "If you’re mindlessly eating, your brain is not acknowledging that there’s food coming in. If your brain is not acknowledging that, your digestion and metabolic functions won’t be working at capacity. You’re going to want more food and you’re going to start craving sweets. It’s going to be an endless cycle." And while Sambataro concedes that calories in versus calories out isn't exactly an old wives tale, she says there are ways around restrictive diets. "There’s a delicate balance of all of the functions in your body. If you have that balance, it doesn’t matter what calories are coming in or out."

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To get your body—and your body-mind—back on track for good, Sambataro has some easy fixes:

 

1.

 

Breathe: "People under stress just don’t breathe enough. Breathing brings oxygen to the body and that can actually enhance your metabolism." Sambataro recommends taking five deep breathes before beginning each meal.

 

2.

 

Cheat: Sambataro recommends a weekly splurge day to all of her clients: "You sort of have to trick your hormones into not knowing what’s coming," she says. "It’s good to have a cheat day and just binge—not on like cake and crap—but to have significantly more calories because that actually will raise your leptin levels, which is the hunger hormone. By having a cheat day, you actually sort of wake up those levels of leptin again. If you eat really consistently all the time, the leptin kind of goes to sleep."

 

3.

 

Don't food shame: Praising and celebrating your food, regardless of its caloric content (though, again, heed Sambataro, who warns: "I can’t say that if you’re happy about eating pizza every single day, you’re not going to get fat!") can aid in proper digestion. "It doesn’t matter what you’re eating, but if you feel guilty or have any remorse for what you’re eating, your brain is going to recognize that as a stressful event for the body," she says. "[Negative thoughts] can actually make cortisol go up, which is the one thing that we don’t want to do—it definitely shuts down the digestive organs, your metabolism. Nothing is really going to work correctly if the brain thinks that you’re under stress. By having guilty feelings about something you’re eating, whether healthy or not, you’re going to produce a stress response. That’s really the last thing that you want when you’re eating."

 

In an effort to give my endless overthinking a rest, I decided to employ Sambataro's strategy this weekend at an out-of-town wedding weekend I attended. I made sure to breathe before eating, order the sweet potato fries when they called my name, and praise every bite of late-night, post-party quesadilla that came my way. (I also realized that every lean person I know is the first to order the savory pasta dish at dinner, sample the homemade brownies a colleague made, or order a calorie-rich IPA. Save for a few worrisome exceptions, I do not know a single thin woman who orders the fish entrée and then spends dinner looking longingly at someone else's pappardelle the way I tend to do.)

 

So I went for it: I told the food goblins to buzz off. And I'll tell you what—it worked. By allowing myself the option of having a cookie if I wanted, I was more acutely aware of whether or not I actually wanted one. I didn't once hamburglar someone else's mashed potatoes and I actually left half of my quesadillas untouched because I was just kind of over 'em. I didn’t gain a single ounce.

 

But I did gain some perspective. A Peppermint Pattie is not going to make me fat. Especially if I don’t let it. I look forward to making your post-lunch acquaintance, you beautiful, smart, competent Peppermint Pattie, you.

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